Saturday, May 2, 2015

Strategic Alliances

Cessna has formed a strategic partnership with King Schools to produce and market flight training materials for students.  This has served to increase the business for King Schools by permitting them to offer Cessna-branded materials, and it also increases the quality of instruction from Cessna pilot centers.  Rather than having individual flight instructors conduct ground school in their own manner, aspiring pilots have the ability to view videos from King Schools to acquire the same information in a structured, consistent manner.  It also permits students to save on their flight training by not having to pay an instructor for their time on the ground, and also permits them to learn at the same pace.  Instructors can also take on more students, as less of their time is spent teaching ground school and more time is spent in the air demonstrating maneuvers.

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